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Embracing the Blue
COUNTLESS CHERISHED experiences of mine are set
against the boundless azure of Greek summers — from
the clear blue of sunlit mornings to the star-filled dark
of the night and the shimmering shades of the seas that
surround this land. Perhaps it's more fitting to say that
many of my best experiences were crafted within the
endless blue of Greek summer.
Those carefree beach days of my youth, the exhilarating
experiences of island-hopping as I grew from a teenager
to a young adult, and more recently, the blissful relaxation
and enjoyment of wonderful destinations and unique
experiences. Much like my fondest moments, many of
my favorite places are surrounded by the endless blue of
Greek summer. The Cyclades archipelago, in particular, C
is like a sprinkling of magic in the Aegean Sea, holding M
a unique place in my heart. These islands are stunning,
Y
their waters are crystal-clear, and their light is sublime.
It’s a place that captivates you deeply, enchanting you CM
from the first sight and then forever claiming a special MY
spot in your heart as you take the time to explore, to CY
understand, and to experience these islands on a more
CMY
profound level.
Empiria Group celebrates these joyous experiences — K
the process of taking the time, exploring, discovering,
and falling in love with the extraordinary — through its
properties and honors this in its rebranding. Empiria
means “experience” in Greek, but the Empiria experience
is much more. It’s an invitation to savor the authentic
Cycladic lifestyle and the unique spirit of each destination:
Santorini, the Mediterranean's great enchantress,
dazzling with its dramatic views and cosmopolitan flair,
and Paros, a beach lover's haven of relaxed fun, vibrant
days, and exciting nights.
It’s an invitation to indulge in refined experiences and
exquisite slow-living rituals. To immerse yourself in the
richness of Greek culture. Empiria invites you to relax
and rebalance. To reconnect with your true self and what
matters most. To slow down. To embrace spontaneity.
To experience joy. And to create treasured memories
against the endless blue of Greek summer.
Delve deeper, and let us inspire your extraordinary
journey.
Elsa Soimiri
Publisher-Editor in Chief
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