Page 59 - MYCONIAN COLLECTION MAG 2019
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the edit|opinion leaders




                    LindSey

                UeBerroth
 Luxury          preFerred HOTels & resOrTs

                   cHieF execuTiVe OFFicer




             Have perceptions of what makes travel luxurious
             changed?
             They have changed and evolved. Previously,
 Trailblazers  travel and a 5-star hotel. Nowadays, luxury
             luxury was primarily defined as first-class

             travel is about the entire experience. From
             the airport transfer to the arrival experience,
             dining, activities and personal touches by
             the staff, it’s much more all-encompassing.
 innovators in different sectors   What are the trends that reshape luxury travel


             in 2019?
             culinary travel – the desire to take cooking
 of lUxURY, these four acclaimed   classes or experience new forms of dining as
             a focal point of your trip. Business to leisure
             (“bleisure”) – business travellers extending
             their stay to explore their destination. Solo
 professionals set trends and   travel – Hotels are making it more comfortable
             for solo travellers to have great experiences.
             Technology will also continue to enhance travel,
             making it easier to visit unexplored corners
 drive the way forward, sharing   of the world or book experiences on the fly.
             AI and Vr allow travellers to experience a
             destination before they arrive, which can make
             the decision to travel to more far-flung places   collection of hotels that can curate the perfect   What has been your most memorable travel
 their insight into what luxury  much less intimidating.  stay around these desires and passions.  experience that you classify as true luxury?
                                                                                          last year, I had the pleasure of staying at the
             Is five-star accommodation alone enough to provide
             a luxury experience?                  Do today’s luxury travellers seek highly bespoke   Myconian Villa collection, in Villa Paradise. It
                                                                                          was beyond amazing, and I am already excited
                                                   experiences and authenticity?
  truly means.   luxury travel goes beyond the hotel   We all want to feel special, and the greatest   to share that I will be back to visit again this
             accommodations. However, there are many
                                                                                          year. But I will share another memorable
                                                   gift nowadays is experiences that create
             amazing properties like those in the Myconian
                                                   stood still. The more bespoke the experience,
             collection that are a destination in their own   memories and make you feel like time has   experience at The leela Palace Udaipur. After
                                                                                          you arrive via private boat, you are greeted with
             right. A guest could never leave the property   the greater the memory – and the imprint on   a shower of rose petals and checked in while
             without feeling like they had an authentic   your heart and soul. It energises and renews   receiving a foot treatment. A private butler
             experience; they really feel the location and   our sense of purpose.        helps you unpack and arrange any spa, dining
             culture and have an amazing experience from                                  or experiential needs. The hotel heard I was
             wellness and spa to dining and shopping! But   Personally, what is the “luxury” you choose when   interested in learning to cook Indian so they
             only very special properties can accomplish this.  travelling?               arranged a private cooking experience with
                                                   Anything that can provide downtime and   their head chef, and we were able to enjoy the
 What iS lUxURY toDaY?  What is the new definition of luxury travel for   relaxation. I love amazing spas and think the   food in a beautiful setting. They remembered
             Preferred Hotels & Resorts?
                                                   greatest luxury is exceptional service, where
                                                                                          every little detail, from how I liked my coffee
 Behind the glamour and award-winning services at the Myconian Collection lies its founders’ dedication   It is all about experiences. The personalisation   the staff anticipate what you need before you   to my preferred pool chair. you know it is a
 to hospitality in its truest form – one that stems from a different kind of hospitality; genuine personal   of travel to cater to your needs and passions.    even think about it – when they notice your   memorable travel experience when you are
                                                   habits and preferences. That makes me feel
                                                                                          emotional about leaving and can’t wait to
             We travel differently for business versus with
 relationships formed over a shared love for Mykonos, and a plethora of authentic experiences   family or friends or for a special occasion.   special and taken care of.    come back.
 that truly immerse you in a destination, curated by people who live here. to this end, we have asked   Providing tailored experiences to meet the
 four outstanding professionals, each from a different background in the multifaceted luxury industry,   needs of each type of travel is the new luxury:   A Prominent fAmily
             food & wine, adventure, family, art & culture,
 to share their experiences, thoughts and vision of what constitutes luxury in travel.  sustainable travel, spa & wellness. We have a   Just 750 properties from 85 countries have earned their place in the Preferred Resorts
                                                                prestigious family – including the Myconian Villa Collection, and Myconian Naia.

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